Men's fashion

Men’s fashion
27/Aug/2008 on air

Men’s fashion model who used to be a subscriber to a fashion magazine is called “Men-mo” meaning Men’s dokusya model. Ryo is a cutting-edge famous men-mo, who even owns his brand and a company. The brand concept is that he makes only what he wants to wear.

Lately, reflecting such trend, young students who wanna be a brand producer and own his original fashion brand gathers at a professional fashion brand career college. It’s not only girls but guys are also getting fashionable in Tokyo. Becoming a fashion leader in Tokyo means a lot to young men. For example, Mr. Nara is such a popular hair stylist that the type of clothes he wears are called “Nara chaku (=worn)” and young men love to buy them.

Karl Wolf went shopping at Shibuya 109.

Oh, this is interesting. Paying 3000 yen (about US$30) per year and get fashion advice from professional coordinators at Osaka Hankyu department store, “Hankyu men’s”. I have realised men become more fashionable when Isetan Shinjuku opened “Isetan men’s” several years ago. I think this contributed a lot when Isetan succeeded changing its image and differenciate itself from all the other department stores.

Disclaimer: Tokyo Kawaii TV is a TV program owned and broadcasted by NHK Japan, and has nothing to do with this blog.

***There are archives of episodes listed under the page titled “Tokyo Kawaii TV” that is just located under the title banner of this blog.
***If you want to know the music that was used in the episode, please refer to this page and help yourself to find it by selecting the date when the episode was on air in Japan.


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