27/MAR/2010 on air
It was in the 70’s that jeans were introduced to Japan for the first time. In the 80’s, chemical wash jeans were popular and in the 90’s vintage jeans were sold for several million yen, thanks to bubble economy. How are jeans now in 2010? Skinny jeans are supported by most of people. Teens and 20s like short pants denim. Chemical wash jeans come back and are worn especially by hairdressers in Harajuku today. Some like damage finished jeans, while some like Japanese tasted jeans, saruel pants from 80’s, or the ones from high fasion. Nowadays there are just so many kinds of jeans.
Which jeans are most expensive?
Hajime-chan is a visual-kei boy who is good at remodeling clothes. He buys low-priced jeans for 850yen for example and remake the jeans with spray and decorations all by himself. His remake jeans were featured in some men’s fashion magazines. Hajime-chan’s 850yen jeans with deco materials are still as cheap as 3150yen.
Gyaru like to wear short pants entire year.
Yasuda-san’s skinny jeans were for 30,000yen. (now about USD370) She does 70 times sit-ups every night in order to keep her body line so tight as to fit into the skinny jeans for which she spends several hundred thousand yen every year.
Ide-san’s jeans were for 200,000yen. (now nearly USD2500). They are vintage jeans from 1960’s. Ide-san has collected 350 pairs of jeans for 40 years, but it’s only 10 or so that he actually wears. The rest are only for him to stare at. It was a pair of jeans not for sale from Mc.Donald’s that he had hard time winning in a drawing by asking his employees to eat Mc.Donald’s until he won. (He is an owner of his company.)
SLY‘s jeans are to make legs look beautiful. CECIL McBEE sells arranged jeans. SONGEUR Daiya’s total sales are occupied by over 30% of jeans sales. They suggest coordination based on jeans. Half an hour before they open the store, they have a traning so that the sales assistants can suggest more than 5 patterns of coordination based on jeans from head to toe within 90 seconds. 17-year-old Maiko-chan has excellent sense of coordination. She advises accessories and clothes that best match to the jeans one after another, and her daily sales are as much as 500,000yen! (about USD6100)
Honzawa-san is a jeans producer. It was Uniqlo that made him famous. His work starts from choosing fabric to manufacturing jeans. He produces 10 million pairs of jeans yearly. His office is full of jeans from all over the world. He usually carries 150 pairs of jeans for business meetings. Because of this he tore his Achilles tendon.
It was used finished jeans that gathered attention in spring 2010. Fujii-san established his brand 241co. in Okayama 16 years ago. His brand new jeans look as if they were worn for years, which are well received by as many as 120 brands inside and outside Japan. Even rucks are created from special skills that are trained for over 10 years. Iron powder high-pressure spray fades color. Every pair of jeans is hand made. Crush finish requires the most skilled artisans, with warp yarns’ being cut while only weft yarns remained.
Which jeans make us look thinner?
1) Jeans with crush finish on the thigh parts.
2) Jeans with coating
3) Jeans with rucks on the thigh parts.
The answer is 1). Having rucks at upper part, crush on the thigh parts, with fading color from the center to make that part white, our legs look thinner!
No wonder I am too fat to fit into skinny jeans, I am too lazy to do sit-ups or anything. lol The price range of jeans is so wide. A pair of jeans for 690yen (about USD8.5) is the cheapest at Don Quijote, while some people are willing to pay as much as USD2500 for a pair of vintage jeans. As for me I have not spent much money for jeans. I think I have not worn good ones that’s why I feel uncomfortable wearing them most of the time. Uncomfortable…I mean I feel good blood circulation is somehow prevented and I start to feel cold especially when I keep sitting to work on my computer. In other words, here I am who do not want to admit that I got fat. lol
The jeans artisans are cool. I don’t want to spend much money for jeans (with that money I want to travel, you know!) but I do appreciate their work!
How much would you feel OK to spend for a pair of jeans? Maybe it’s high time I looked for decent pair of jeans that do not make me feel cold?? lol
BTW, I guess you are now familiar at how sales assistants are hard working in Japan. Their job looks so fun but we’ll never know they continue such training everyday, right? This is only one sample that describes how Japanese people regard working. (Similar episode is here.) Everyone takes working so serious in Japan.
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